Most ad accounts fail before the first ad runs. Not because of bad creatives. Because the offer math never worked. This tells you in 60 seconds.
Calculate My Offer ViabilityPlug in 6 numbers. Get your breakeven CPA, minimum ROAS, and a verdict on whether your offer can survive on Meta.
What the customer pays
COGS, fulfillment, or service cost
Shipping + payment processing (~3%)
Leave blank — we default to 3%
For industry benchmarks
Used in Scale Planner
I've managed over $20M in Meta ad spend across 100+ accounts. If your offer is viable, let's make sure your ads are too.